Leggi questo articolo in Italiano
The death of memecoins: 2025 wipes out 2024 revenues
By Davide Grammatica
The exodus of speculative investors seems to have annihilated the memecoin sector, which is the first to feel the consequences of market uncertainty
The dramatic numbers of the meme sector
If 2024 had been one of the most prosperous periods for the memecoin sector, it didn’t take long for 2025 to erase all the progress made.
As we know, the decline is generalized for all crypto sub-categories, but memecoins seem to have taken (first) the hardest hit. According to data from The Block, we are talking about a dramatic reversal of the trend, causing the entire ecosystem, which grew by 550% in 2024, to lose over 90% of its value.
Some would say that this is the norm for a sector in which volatility is the norm, but few would have expected such a sudden drop. This is especially true for the main players, namely Shiba Inu, Dogecoin and Pepe, and especially $TRUMP, whose arrival coincided with the sector’s heyday (and the beginning of its end).
The collapse also affected other sectors that rode the wave of hype last year, starting with crypto-AI, but these sectors still showed greater resilience, following less steep trajectories.
Where have the degen gone?
Clearly, macroeconomic uncertainty has primarily affected the riskiest assets (among those that were already risky), while revealing that the memecoin world was not exclusively the domain of the degen.
While there are still some investors who are confident in an upturn or a trend reversal, a further tombstone comes from the data of the platforms. In particular, from the launchpads, and starting with Pump.fun, which in recent months has been the home of all speculators on Solana.
Its daily revenues have fallen below $1 million, and interest in new tokens seems to have suddenly vanished. This too, in short, is a symptom of a world that has suddenly shrunk, and is incomparable to that of a few months ago, when the platform generated several million dollars in daily commissions.
